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This Power Struggle Over the Cable News Network Shows How Broken American Media Has Become.

This past Thursday night, while unconfirmed reports spread about the Brown University gunman, the network's Kaitlan Collins posted on social media, pointing out the conflicting information and pointing viewers to her channel's 9pm newscast.

While the network is hardly a perfect news source, her message seemed accurate for numerous observers. It remains one of the broadcasters where you can find grounded and mostly dependable reporting – especially during breaking news situations like the one unfolding in the vicinity of a New Hampshire storage facility.

An Uncertain Position Amid a High-Stakes Tug-of-War

Yet the news network, now middle-aged, finds itself in a uncertain state as two massive media empires vie for ownership of its corporate owner, Warner Bros Discovery.

No matter the result, the fate of CNN has been drawn into a major game of corporate ownership, instead of as a question of what benefits the information-seeking public.

“This represents another instance of the deep structural problems with origins in many years of policy decisions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.

The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.

“It is often framed as a financial tale with key players as the main characters, but there is scant discussion of the societal benefit,” Pickard explained.

The Additional Layer: The Former President

This situation is further muddied by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his chief “fake news” foe.

Recall the chants of “CNN sucks!” at the president’s rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.

Trump now says that the network requires new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is part of why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.

Trump has reason to like that suitor more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.

The company, parent of CBS News, also recently placed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that historic news network.

A Future of Continued Turmoil

Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That structure could pave the way for CNN for yet another acquisition. It never ends.

According to Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should disallow both deals.

“Both acquisition attempts would be detrimental to the country, and both should be opposed by regulators,” Wu argued.

The Core Challenge and a Potential Solution

Regardless of the resolution with this particular battle, the larger issue endures.

“What we have now is a highly anti-democratic system, but we must resist the belief that change is impossible,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to foster this hyper-commercialized monster, and new policy decisions can tackle it.

Will that happen in an era where the top communications regulator will not confirm that the agency is independent? Change is highly improbable now, but that doesn’t mean it will be impossible forever.

Policies that strengthen independent news organizations, aid local journalism, finance public media, and prevent the concentration of media power in too few hands are achievable – they are necessary for a healthy democracy.

Regarding media ownership, bigger isn’t better. And news organizations like CNN cannot be tools in the most recent acquisition battle.

About the author

Michael Gardner

A professional poker player with over a decade of experience in high-stakes tournaments, specializing in Texas Hold'em strategy.

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